Creative Perspectives

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Client: Watson Wyatt Data Services

WWDS Sales Support CD-ROM

Watson Wyatt Data Services, a division of Watson Wyatt Worldwide, offers HR resources such as wage and salary surveys and compensation and benefits reports to organizations worldwide. In 2008, WWDS turned to trusted partner Creative Perspectives to design and produce an interactive CD-ROM that would showcase their unique suite of products.

Used as both a tradeshow handout as well as a direct mail piece, the interactive CD-ROM features a menu of selectable sections, which showcase the features and advantages of the WWDS suite of products - from published reports to their custom reporting engine. The sections feature animated graphics coupled with blue screen video that describes their product offerings. Another section of the CD features a demonstration of WWDS CompQuest - a searchable and sortable engine that enables users to select their own criteria and create detailed customized compensation and benefits reports.

The CD-ROM has performed remarkably well as both a booth support presentation as well as a tradeshow give-away.